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The fundamental reason for creating a master plan is to provide a visionary framework for campus development. The 2030 Master Plan is intended as a guide for the physical development of the University Park campus in the coming years according to ideals expressed in the Role and Mission of the University of Southern California (1) and in support of USC’s Plan for Increasing Academic Excellence (2).

  1. Role and Mission of the University of Southern California
  2. USC’s Plan for Increasing Academic Excellence

Established in 1880, USC is one of the most enduring institutions in the city of Los Angeles. While others have forsaken the city, USC has recommitted itself to Los Angeles, serving as an economic engine and stirring civic pride with the success of its sports teams, its academic accomplishments and the contributions of its alumni. WhenTime magazine and The Princeton Review named USC “College of the Year 2000,” they cited the university as having “the most ambitious social-outreach program of any private university in the nation.” Working closely with its neighbors in “respectful partnership,” USC is helping create better schools, safer streets and a greener, more beautiful environment. Since 1995, USC faculty and staff have voluntarily contributed nearly $10 million of their own money toward these goals through the USC Good Neighbors Campaign.

The following excerpts from USC’s Role and Mission leave no doubt that USC is, and desires to remain, a preeminent institution of higher education with a significant interest in the prosperity of its community, region and the world beyond:

The central mission of the University of Southern California is the development of human beings and society as a whole through the cultivation and enrichment of the human mind and spirit.

In our surrounding neighborhoods and around the globe, USC provides public leadership and public service in such diverse fields as health care, economic development, social welfare, scientific research, public policy and the arts. We also serve the public interest by being the largest private employer in the city of Los Angeles, as well as the city’s largest export industry in the private sector.